"Products are made in a factory, but brands are created in the mind."
-Walter Landor
True North Identity
At True North Identity, we develop complete brand identities for professionals in the Real Estate industry. For some, that means a refresh of their existing brand. For others, we start from scratch with naming. Here is our process:
01
Naming
We brainstorm unique, impactful names that align with your vision, ensuring a strong first impression, and evokes the desired emotional response
02
Legal Check
We conduct thorough legal checks to verify that your chosen name is available and compliant in the areas in which you do business
03
Logo
Our design team creates a custom logo that visually represents your brand’s identity and values
04
Branding
We finalize your brand’s complete look, including colors, fonts, and messaging, ensuring a cohesive and memorable presence
The Process
Everything is custom. No two experiences are ever the same.
Before we dive into solutions and ideas, we need to fully understand your vision an/or existing identity and brand.
Step one is a free consultation to define your needs, expectations, timeline, and budget. Get Started here:
The Experience
We work with existing brands looking to refresh, as well as those wanting to start a brand from scratch.
Each step of our custom process is handled by an expert in that field. You wouldn't want your roofer installing the HVAC, gas lines, and plumbing. We apply the same principles to our process. One team for naming, experts for legal review, a team of designers for logo, and a content pro for branding. You'll have a project coordinator with you every step of the way to ensure you always have someone to rely on.
"Your brand is a story unfolding across all customer touch points."
-Jonah Sachs
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